The theme of consumption is one that occupies me very often, specially all topics related to aesthetic components of consumer society. Most of products in contemporary society are vulgarized and uses naked female bodies or part of them to attract some consumers.

Free sugar objects- lollipops are made of sugar and caramel that were shaped like muscular, well-built men. They were offered for free and visitors were meant to consume these candies during exhibition. Some of them found the task difficult. ("One can’t help but wonder whether female-shaped lollipops would have been easier to stomach") We are used to consume femail body. We consume sex on a daily basis without even knowing or realizing it. Here, however, it is the viewer that becomes the consumer, quite literally, of the work of art, and of the male, not female body.

MIlena Jovicevic

Free Sugar, lollipops made of sugar and caramel, Arte gallery, Belgrade, 2011

MIlena Jovicevic

Free Sugar, lollipops made of sugar and caramel, Arte gallery, Belgrade, 2011

MIlena Jovicevic

Free Sugar, lollipops made of sugar and caramel, Arte gallery, Belgrade, 2011

MIlena Jovicevic

Free Sugar, lollipops made of sugar and caramel, Arte gallery, Belgrade, 2011

MIlena Jovicevic

Free Sugar, lollipops made of sugar and caramel, Arte gallery, Belgrade, 2011

MIlena Jovicevic

Free Sugar, lollipops made of sugar and caramel, Arte gallery, Belgrade, 2011

MIlena Jovicevic

Free Sugar, lollipops made of sugar and caramel, Arte gallery, Belgrade, 2011

MIlena Jovicevic

Free Sugar, lollipops made of sugar and caramel, Arte gallery, Belgrade, 2011

MIlena Jovicevic

Free Sugar, lollipops made of sugar and caramel, Arte gallery, Belgrade, 2011

MIlena Jovicevic

Free Sugar, lollipops made of sugar and caramel, Arte gallery, Belgrade, 2011

MIlena Jovicevic

Free Sugar, lollipops made of sugar and caramel, Arte gallery, Belgrade, 2011